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Mark Littlewood

Great post. Reminds me of a very interesting talk by David Russo, the head of HR at the Saas Institute last year at Business of Software (http://businessofsoftware.org)

He made the point that note only does culture matter, a lot more than people think, but that it is very hard to change. He shared some research that showed that if a company needs to change culture at some point after formation, it reduces the likelihood of an IPO by about 50%.

You can see my notes here http://thebln.com/2010/10/david-russo-business-of-software-company-culture/

Dave Kashen

Thanks for the great post! I couldn't agree more, and I think most entrepreneurs do themselves a disservice by not focusing enough on intentionally building a strong culture that supports their company's vision and strategy. It's been surprising to me how much more work has been done on defining best practices and methodologies for building a technology/product that meets customer needs than on the equally important work of building a culture that enables you to repeatedly and scalably continue to meet customer needs.

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Agreed! Companies often focus too much on their external image and not enough on who they really are...who their internal stakeholders are (which is what is truly driving the company forward). Intentional internal public relations (creating the sense of "we" as a team)encourages individuals to do more than they would if trying only for themselves.... Inspiration then begets inspiration...as catching as a smile.

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